Reuben Nieuwesteeg runs Wild Rose Nursery, a rose nursery in Victoria, Australia. Reuben is the son of Australia's famous and well-loved rosarian, John Nieuwesteeg. Sebastian Nieuwesteeg (Reuben's grandfather), started the Nieuwesteeg Rose Nursery in Australia over 78 years ago. The Nieuwesteegs span 7 generations of nursery originating from the Netherlands Wild Rose Nursery, specialises in old world and species roses.